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No. 008/Surveillance pricing

Kroger and Wendy's

Codename · Surveillance pricing

Senators and the FTC have questioned surveillance-pricing tools: electronic shelf labels, facial recognition and loyalty data that could let a retailer charge different customers different prices for the same product. Kroger says it has no plans to use facial recognition, and Wendy's says it will not raise prices at its busiest times.

Under inquiryEvidence
Status of record

Pre-litigation: Congressional inquiry (Aug 2024); FTC study (initial findings Jan 2025)

The alleged harm

On the record

3 sources of public record behind this case.

SourceReferenceDate
Sen. Warren and Sen. Casey letter to Krogersenate.gov5 Aug 2024
FTC 6(b) orders on surveillance pricingftc.gov23 Jul 2024
FTC surveillance pricing study: initial findingsftc.gov17 Jan 2025

Cite this page

Spyrou, Sotiris. "Kroger and Wendy's: Surveillance pricing." Grift, Inc. case files. https://griftinc.com/cases/kroger-wendys-surveillance-pricing

This page reports on matters of public record. Claims described in those matters are allegations unless resolved by a court. Corrections and right of reply: hello@griftinc.com.